Clinics that offer online booking fill 23% more appointment slots, according to internal Clinit data. Here's how Clinit's public self-booking works and what it takes to set it up.
The Missed Appointment Problem
Every call that goes unanswered after hours is a missed booking. Patients who can't book instantly often don't book at all — or worse, book with a competitor who has online availability. A receptionist working 9-to-5 cannot capture demand that arrives at 9pm.
How Clinit Public Self-Booking Works
Each clinic on Clinit gets a public booking page at
/book/[clinic-slug]. The page is:
- Mobile-first — 73% of bookings happen on smartphones
- No login required — patients enter name, phone, and select a slot
- Calendar-integrated — the real-time availability grid reflects doctor schedules, existing bookings, and blocked times
- Confirmation via WhatsApp — instant booking confirmation plus a 24-hour reminder
What Patients See
- Choose the doctor (or let the clinic assign automatically)
- Choose the appointment type (new patient, follow-up, procedure)
- Select a date and time from available slots
- Enter name, phone, and chief complaint
- Receive WhatsApp confirmation with booking reference
What Staff See
New self-bookings appear in the calendar with a "Online" badge. The front desk can confirm or reschedule. No double-entry — the booking is already in the system.
Reducing No-Shows
Clinit's automated reminder sequence sends:
- A confirmation message immediately after booking
- A reminder 24 hours before the appointment
- A reminder 2 hours before
Clinics using all three touchpoints see no-show rates fall by 28–34%.